Digital Premium

One of the Brazilian National Newspaper Association’s initiatives to introduce innovation into the communication and journalism market was creating the Digital Premium network. It’s an ad network with simultaneous advertisements on the home pages and the news pages of the digital versions of Brazil’s 65 main newspapers, reaching a public with significant purchasing power that seeks news and information from the main and most reliable source: newspapers. For people who like to tell stories, and true stories, it was a great honor to participate in this project.